Bibliographic data

Effect of network embeddedness on brand-related behavior intentions: Mediating effects of psychological ownership

Article

Document type:: Article

Collection:: POP - Possession, Ownership, Property

Title:: Effect of network embeddedness on brand-related behavior intentions: Mediating effects of psychological ownership

Author:: Zhang, Jing-Yu Nie, Ming Yan, Bing-Sheng Wang, Xing-Dong

Journal:: Social Behavior and Personality: an international journal

Year of publication:: 2014

Volume:: 42

Issue:: 5

Pages:: 721–730

Language:: English

Subject:: brand-related behavior intentions community psychological ownership

Topic:: K - Consumer research and marketing

Access:: Access to documents restricted [POP]

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