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Consumer participation in coproduction: “I made it myself” effects on consumers’ sensory perceptions and evaluations of outcome and input product

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Consumer participation in coproduction: “I made it myself” effects on consumers’ sensory perceptions and evaluations of outcome and input product

Article

Document type:
Article
Collection:
POP - Possession, Ownership, Property
Title:
Consumer participation in coproduction: “I made it myself” effects on consumers’ sensory perceptions and evaluations of outcome and input product
Author:
Troye, Sigurd Villads Supphellen, Magne
Journal:
Journal of Marketing
Year of publication:
2012
Volume:
76
Issue:
2
Pages:
33–46
Language:
English
Subject:
mo psychological ownership
Topic:
K - Consumer research and marketing
Access:
Access to documents restricted [POP]

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Troye, Sigurd Villads, and Magne Supphellen. “Consumer Participation in Coproduction: “I Made It Myself” Effects on Consumers’ Sensory Perceptions and Evaluations of Outcome and Input Product.” N.p., 2012. Print.
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