Bibliographic data

Joint or separate? The effect of visual presentation on imagery and product evaluation

Article

Document type:: Article

Collection:: POP - Possession, Ownership, Property

Title:: Joint or separate? The effect of visual presentation on imagery and product evaluation

Author:: Zhao, Min Xia, Lan

Journal:: International Journal of Research in Marketing

Year of publication:: 2020

Language:: English

Subject:: imagery product valuation psychological ownership visual presentation

Topic:: K - Consumer research and marketing

Access:: Access to documents restricted [POP]

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