Bibliographic data

Self-found, spellbound: The sense of own discovery shapes customer bonds with service venues

Article

Document type:: Article

Collection:: POP - Possession, Ownership, Property

Title:: Self-found, spellbound: The sense of own discovery shapes customer bonds with service venues

Author:: Kokkoris, Michail D. Hoelzl, Erik Kamleitner, Bernadette

Journal:: Journal of Business Research

Year of publication:: 2020

Volume:: 113

Pages:: 303–316

Language:: English

Subject:: customer bond discovery psychological ownership relationship marketing self referencing service management

Topic:: K - Consumer research and marketing

Access:: Access to documents restricted [POP]

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