Freemium Service Business Models – Eine empirische Analyse der Akzeptanz von kostenpflichtigen Musik-Streaming-Diensten

Bibliographic data

Document type:: Chapter
Collection:: POP - Possession, Ownership, Property
Title:: Freemium Service Business Models – Eine empirische Analyse der Akzeptanz von kostenpflichtigen Musik-Streaming-Diensten
Booktitle:: Service Business Development: Band 2. Methoden – Erlösmodelle – Marketinginstrumente
Year of publication:: 2018
Pages:: 235–260
Language:: German
Persistent identifier:: ENP-713e7877-2522-475e-b8ae-306de5f4c251

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