Extrinsic versus intrinsic approaches to managing a multibrand sales force: when and how do they work? - Wirtschaftsuniversität Wien

Bibliographic data

Document type:: Article
Collection:: POP - Possession, Ownership, Property
Title:: Extrinsic versus intrinsic approaches to managing a multibrand sales force: when and how do they work?
Journal:: Journal of the Academy of Marketing Science
Year of publication:: 2016
Volume:: 44
Language:: English
DOI:: 10.1007/s11747-016-0473-x
Persistent identifier:: ENP-d087994d-c4d2-4d22-b1db-683bb85d06af

Waiting...

Note to user

Dear user,

In response to current developments in the web technology used by the Goobi viewer, the software no longer supports your browser.

Please use one of the following browsers to display this page correctly.

Google Chrome
Mozilla Firefox
For Windows users we recommend Windows 10 with the integrated EDGE browser.

Thank you.