Metadata: The impact of attribute importance in the effects of option framing on choice: budget range and justification as moderators of loss aversion
Article
- Document type:
- Article
- Collection:
- POP - Possession, Ownership, Property
- Title:
- The impact of attribute importance in the effects of option framing on choice: budget range and justification as moderators of loss aversion
- Journal:
- Psychology & Marketing
- Year of publication:
- 2012
- Volume:
- 29
- Issue:
- 10
- Pages:
- 726–737
- Language:
- English
- Topic:
- K - Consumer research and marketing
- Access:
- Access to documents restricted [POP]