Metadata: Happiness for sale: do experiential purchases make consumers happier than material purchases?
Article
- Document type:
- Article
- Collection:
- POP - Possession, Ownership, Property
- Title:
- Happiness for sale: do experiential purchases make consumers happier than material purchases?
- Journal:
- Journal of Consumer Research
- Year of publication:
- 2009
- Volume:
- 36
- Issue:
- 2
- Pages:
- 188–198
- Language:
- English
- Topic:
- K - Consumer research and marketing
- Access:
- Access to documents restricted [POP]
