Non-conscious influences on consumer choice
Article
- Document type:
- Article
- Collection:
- POP - Possession, Ownership, Property
- Title:
- Non-conscious influences on consumer choice
- Journal:
- Marketing Letters
- Year of publication:
- 2002
- Volume:
- 13
- Issue:
- 3
- Pages:
- 269–279
- Language:
- English
- Subject:
- awareness cba conscious decision making goal mental ownership mo response latency
- Topic:
- K - Consumer research and marketing
- Access:
- Access to documents restricted [POP]