Finding a home for products we love: how buyer usage intent affects the pricing of used goods
Article
- Document type:
- Article
- Collection:
- POP - Possession, Ownership, Property
- Title:
- Finding a home for products we love: how buyer usage intent affects the pricing of used goods
- Journal:
- Journal of Marketing
- Year of publication:
- 2012
- Volume:
- 76
- Issue:
- 4
- Pages:
- 78–91
- Language:
- English
- Subject:
- behavior brand equity consumer research decision making extended self loss aversion ownership possession pricing product attachment product disposition replacement secondary market strategy
- Topic:
- K - Consumer research and marketing
- Access:
- Access to documents restricted [POP]
