Metadata: “Be careless with that!” availability of product upgrades increases cavalier behavior toward possessions
Article
- Document type:
- Article
- Collection:
- POP - Possession, Ownership, Property
- Title:
- “Be careless with that!” availability of product upgrades increases cavalier behavior toward possessions
- Journal:
- Journal of Marketing Research
- Year of publication:
- 2017
- Volume:
- 54
- Issue:
- 5
- Pages:
- 768–784
- Language:
- English
- Topic:
- K - Consumer research and marketing
- Access:
- Access to documents restricted [POP]