Metadata: The psychological effects of empowerment strategies on consumers’ product demand
Article
- Document type:
- Article
- Collection:
- POP - Possession, Ownership, Property
- Title:
- The psychological effects of empowerment strategies on consumers’ product demand
- Journal:
- Journal of Marketing
- Year of publication:
- 2010
- Volume:
- 74
- Issue:
- 1
- Pages:
- 65–79
- Language:
- English
- Topic:
- K - Consumer research and marketing
- Access:
- Access to documents restricted [POP]
