When good fences make good customers: exploring psychological ownership and territoriality in marketing
Chapter
- Document type:
- Chapter
- Collection:
- POP - Possession, Ownership, Property
- Title:
- When good fences make good customers: exploring psychological ownership and territoriality in marketing
- Booktitle:
- Theoretical orientations and practical applications of psychological ownership
- Year of publication:
- 2017
- Pages:
- 135–157
- Subject:
- consumer territoriality extended self infringement perceived ownership psychological ownership territorial behavior territoriality
- Topic:
- K - Consumer research and marketing
- Access:
- Access to documents restricted [POP]
