Joint or separate? The effect of visual presentation on imagery and product evaluation
Article
- Document type:
- Article
- Collection:
- POP - Possession, Ownership, Property
- Title:
- Joint or separate? The effect of visual presentation on imagery and product evaluation
- Journal:
- International Journal of Research in Marketing
- Year of publication:
- 2020
- Language:
- English
- Subject:
- imagery product valuation psychological ownership visual presentation
- Topic:
- K - Consumer research and marketing
- Access:
- Access to documents restricted [POP]
