Metadata: A comparison of the effect of retail purchase and direct marketing on the endowment effect
Article
- Document type:
- Article
- Collection:
- POP - Possession, Ownership, Property
- Title:
- A comparison of the effect of retail purchase and direct marketing on the endowment effect
- Journal:
- Psychology & Marketing
- Volume:
- 23
- Issue:
- 1
- Pages:
- 1–10
- Language:
- English
- Subject:
- consumer choice
- experimental test
- object
- self
- valuation
- Topic:
- K - Consumer research and marketing
- Access:
- Access to documents restricted [POP]