Metadata: Seeking the ideal form: product design and consumer response
Article
- Document type:
- Article
- Collection:
- POP - Possession, Ownership, Property
- Title:
- Seeking the ideal form: product design and consumer response
- Journal:
- Journal of Marketing
- Year of publication:
- 1995
- Volume:
- 59
- Issue:
- 3
- Pages:
- 16–29
- Language:
- English
- Topic:
- K - Consumer research and marketing
- Access:
- Access to documents restricted [POP]