Metadata: The flip side of drip pricing
Article
- Document type:
- Article
- Collection:
- POP - Possession, Ownership, Property
- Title:
- The flip side of drip pricing
- Journal:
- Journal of Product & Brand Management
- Year of publication:
- 2014
- Volume:
- 23
- Issue:
- 6
- Pages:
- 413–419
- Language:
- English
- Topic:
- K - Consumer research and marketing
- Access:
- Access to documents restricted [POP]
